A ban on TV junk food advertising before 9pm comes into force in the UK.
5 January 2026
The ban on junk food advertising on TV before 9pm and a total ban online will be enforced by the Advertising Standards Authority.
The watchdog will monitor for high fat and sugar products as part of wider effort to tackle the childhood obesity crisis.
The watchdog will monitor for high fat and sugar products as part of wider effort to tackle the childhood obesity crisis.